Crown Northampton.

Crown Northampton came to me with a clear need — high-quality e-commerce and lifestyle content for two product drops in 2026. The brief covered everything from clean packshots for the website to editorial lifestyle imagery that positions the product within the premium market it occupies. Shooting across multiple environments, the work needed to reflect the craftsmanship of a brand that has been making shoes in Northampton since 1908 — without leaning on heritage as a crutch. The result was a full suite of photography and video delivered across both drops. Both collections sold out within twenty-four hours of going live. The relationship with Crown is ongoing, with further work in production for upcoming drops later in 2026.